The purpose of the Superfan campaign is to promote the Footy's brand & drive customers to retail stores.
A Footy's Superfan - is a Footy's Fan who has an extreme obsession and admiration for Footy's and wants to earn an additional recurring income in return for ongoing marketing efforts in the form of weekly tastings at existing Footy's retail outlets.
Superfans are committed and passionate ambassadors of the Footy's brand with very specific promotional obligations.
In return, Superfans will earn a % on Footy's monthly sales in the various retailers allocated to the Superfan's designated territory.
Footy's retailers currently consist of Dis-Chem, Food Lovers Market, Pick n Pay, Spar and various other smaller offset points in your area.
Amongst others, SuperFans are responsible to generate promotional activity such as product tastings in these retailers, while creating more awareness about Footy's products that will lead to more sales in retailers which means more money in your pocket.
Step 1: Preliminary approval will be done by management and a short list of candidates for each area compiled.
Step 2: A telephonic/skype or personal first interview will then be arranged with the shortlisted candidates.
Step 3: Final shortlist of candidates will be compiled and formal interview's will be held.
Step 4: Product, Marketing & Sales Training.
Step 5: Ongoing Support.